Chevy vs. the Internets UPDATE
From the NY Times article:
A spokeswoman for Chevrolet, Melisa Tezanos, said the company did not plan to shut down the anti-S.U.V. ads.
"We anticipated that there would be critical submissions," Ms. Tezanos said. "You do turn over your brand to the public, and we knew that we were going to get some bad with the good. But it's part of playing in this space." (emphasis mine)
OMG Ch3vy w4s teh p0wned, but n0w th3y 4re teh r0xx0r!
Seriously. Well-played.
Comments
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